“Why Your Business Might Be Plateauing”

Let me tell you about something that you will run into in your business sooner rather than later.

The sooner you fix it the better, I’m talking about the worst number in business, the number ”1” specifically.

If there’s one pillar you rely on in any area of your business, you’re basically asking the universe to screw you over.

Let’s take an example of an ad account of a real estate business with great results. 

Meaning: for every $1 put in you were making $5 back!

That’s so good it should be illegal. You would be very pleased with yourself. 

Like Icarus, flying high, enjoying your greatness, basking in the glow of your achievements.

(Icarus is a figure in Greek mythology who is known for flying too close to the sun and dying)⠀

And like Icarus…….you were about to be humbled badly.

The Biggest Mistake Ever

One day you log in and notice that your account is blocked and the ads are paused. 

Assuming there had been a mistake, some hiccup somewhere. 

You went for lunch and didn’t stress about it too much. A few hours go by and it’s still blocked.

You try to reach out to customer service, and you get a response from them three days later saying your ad account got blocked because someone somewhere thought that the ads were ‘possibly misleading’.

Keep in mind that while you find your way out of it. No leads were coming in.

The majority of people may blame their ad account for shutting down.

But, It’s your fault that you were dependent on ONE source of leads. And that’s the dumbest possible thing you can ever do.

Same with having one person doing a certain job, if that person gets sick and dies, goes rogue, and joins the competitors. You're screwed.

Same thing for one person handling the money, having all the codes and all the login information. 

If you have 1 of anything in your business, it should be a very high priority to get at least 1.5 even though it may take extra time.

Even when it comes to marketing meaning we’re always looking to get an ad to work….. and then branch it out across many different platforms.⠀

Meta ads working? Awesome.⠀

Let’s look at YouTube.

And Google.

And direct mail.

And cold email.

And autoresponder marketing.

And anything else we can think of.⠀

This is the only dependable way to become ‘Hard to Kill’ or ‘Hard to Cancel’ and not risk your business and the many lives that depend upon your business.

P.S. If you're curious to see what we can do for your business, feel free to get in touch with us:

Schedule a call: https://calendly.com/affluencemedia01/discovery-call.